With the number of Internet users worldwide significantly passing the 3 billion bar (according to the real-time user scoreboard on Internetlivestats), saying that things in the online world are getting hectic is an understatement. Most of those web surfers are mere users, but there is also a growing crew of business net enthusiasts. They launch websites and write blogs to start or expand their businesses. If you are one of them, you would definitely like to know how to improve your blog quality and visibility. So, pay attention to the next few paragraphs and learn more about first-class blogging.
Connect Old and New Content
A common problem that numerous bloggers experience is having their old content fallen into oblivion. As new posts are read by their blog visitors, the old stuff simply becomes less visible. Luckily, this is something that can be easily dealt with. What you need to do to make the most successful content bits constantly available to your visitors is simply turn one part of your homepage or sidebars into the “Best of” section, containing five to ten most popular previous posts. The end goal here is not only enticing your visitors to read the post(s) dealing with current affairs, but also lure them into reading all the other stuff that you offer.
Visual Side of Blogging
We all know that an average Internet user mostly reacts to pictures. Also, since everything in the online universe is happening at extremely fast pace, blog owners and authors have a very limited amount of time to win their visitors’ attention. Here is where the visual side of blogging comes on stage. If you manage to add unique and original images to your textual content in general, there is a higher probability that your blog will become a crowded web place. On one hand, taking photos on your own is a great way of showing that you are a sincere blogger. However, it can be more than demanding to do so, which is why you can simply follow this link to get some trendy photos for your blog.
When it comes to offering interesting and relevant content, the major share of work has to be done by its regular and guest authors. However, a wise blogger will never underestimate the potential of readers’ contribution. Enabling your fans to express their opinions on the matters discussed in your posts will spice things up and give the blog a fresh boost. Also, social media feeds can popularize your blog and make it visible to a larger number of social media users. This way of blog promotion is especially popular with business and commercial blogs, because social media give such blogs a better opportunity to go viral and reach a wider target audience. Check some other common aspects of business, blogging and social media here.
Pundits for Original Posts
If you perceive your blog as a group effort, instead of an individual task, you are on the right path. This means establishing serious collaboration with other bloggers and content writers by asking them to publish their works on your blog. It can be a commercial cooperation, where you share profits if you own a blog that sells things. On the other hand, many knowledgeable enthusiasts are willing to write just for the sake knowledge itself and post on non-profit sites. Whatever you decide to do, you should always set clear rules about guest posts and send them to your potential collaborators before they start working with you. The most useful writing tips up to date have been provided in the Associated Press Style guidelines, so every blogger-to-be should study them carefully.
Stick to Posting Rhythm
You know that feeling when you go to buy some groceries at the local shop and you are welcome by a locked door and a note saying “Coming back soon”. Well, that same feeling overwhelms your devoted readers when they visit your blog, only to realize that you have not published anything for weeks. When you start your blogging quest, you have to set strict posting rhythm rules and play accordingly. No matter if it is once or twice a week, always publish your posts at the exact time. Such an approach will help your visitors develop a habit of following your blog and increase its traffic.
Improving your blog quality overnight might be a too ambitious plan, but it can change for the better pretty fast. So, just follow our rules and see how things will work out. As time goes by, you will learn how to make advancements that will help you develop a distinguished blog.